Other Europe Economic Impact Research

Discover the direct and total economic contribution that the Travel & Tourism sector brings to the group of European economies that are not within the European Union, and the world, in this data-rich, comprehensive report.

Discover the direct and total economic contribution that the Travel & Tourism sector brings to economies and geographic regions worldwide in this data report from WTTC, the World Travel & Tourism Council.

Update coming soon

A new and updated EIR Report is coming soon. However, in the meantime you can still access the World factsheet and the top-level regional data.
Please note that all data, including historic data, gets updated every year.

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New report coming soon!

Over the next few weeks we will be releasing the newest Economic Impact Research reports for a wide range of economies and regions.

Report details

Report details

This latest report highlights the importance of Travel & Tourism to the group of European economies that are not within the European Union in granular detail across many metrics. The report’s features include:

Absolute and relative contributions of Travel & Tourism to GDP and employment, international and domestic spending

Data on leisure and business spending, capital investment, government spending and outbound spending

Charts comparing data across every year from 2016 to 2026

Detailed data tables for the years 2020-2025 plus forecasts for 2026 and the decade to 2036

The report also gives details of Travel & Tourism’s Environmental & Social Footprint in the group of European economies that are not within the European Union, with 2024 data on indicators such as:

Share of Greenhouse Gas (GHG) emissions, and GHG intensity

Travel & Tourism’s use of different energy types

Travel and Tourism-linked tax contributions

Share of female, youth and high-wage employment

Number of pages in this product: 26

Methodology and sources

For further explanation of the methodology and sources behind this Economic Impact Research, please refer to these two supporting papers:

2024 Factsheets and Reports: 'Methodology'and 'Data Sources and Estimation Techniques'.

2025 Factsheets and Reports: 'Methodology'and 'Data Sources and Estimation Techniques'.

The full report

For much more data on , including data across other indicators and years, see the full Travel & Tourism Economic Impact Research report for .

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Other Europe Economic Impact Research

Report details

Methodology and sources

The full report

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