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Travel & Tourism is about embracing new experiences, diverse cultures, languages, and ideas. As such, the sector has the platform to spearhead the promotion of inclusivity and foster a sense of belonging. This latest report from WTTC, produced in collaboration with HospitableMe, delves into the important topic of Diversity, Equity, Inclusion, and Belonging (DEIB). It explains the nuances involved and provides recommendations on how the sector can champion DEIB. An analysis of DEIB metrics in the UK, the US, Australia, South Africa, Rwanda, and the EU, provides benchmarks to measure future progress.